Fresh Summit Exposition brings 18,000 attendees, 800 exhibitors from 70 countries and a whole lot of produce in 640,000 sq. feet. The challange of communicating to the vast world produce audience, getting them all to the same place at the same time.

This campaign includes; print, collateral, direct mail, email, guerrilla and viral marketing, photo and video shoots, web site, banners, signage, videos and interactive design.